- Visioning for Land Use - A study of public-private Process of Land Development   click here to open paper content229 kb
by    Garewal, Rameeta | garewal_r@yahoo.com, rameeta.garewal@c-b.com   click here to send an email to the auther(s) of this paper
Short Outline
In a scenario where land development decisions are made based on corporate gains & the grand scheme takes a back seat, have new public-private partnerships successfully implemented visioning tools that ensure the profitability of those involved?
Effective vision statements elevate & compel action because they are inspirational and achievable.

Where planners are promoting principles like new urbanism, integrated communities & smart growth; development driven purely by business plans may do exactly the opposite. The rise of communities that close out the surrounding context to provide a perception of status, epitomize the effect of such isolated developments.

We observe that the urgent often drives out the important in all organizations. Visioning and strategic planning counteract such tendencies by focusing on clearly established ‘preferred plans’ & the creation of a strategic direction where: it assesses stakeholder goals; current context & parameters of the project &; the strategies to implement successive action steps.

Historically, public organizations responsible for long term planning have used visioning tools to formulate goals that ensure systematic & organized growth & change in communities. These have taken the form of General/Master Plans & Zoning Ordinances among others. Various states in USA take this further & implement tools that are more specific & detailed than those mandated by federal standards. In forward states like California, the private sector has progressively grown conscious of the built environment increasingly realizing that long term gain is in acting in the interest of the greater good & has thus become acceptable to public-private partnerships in achieving comprehensive, sustainable solutions. In doing so, each aspect of a land use decision is guided by a vision statement starting with the general plan & zoning followed by a specific plan that lays out the overall guidelines for the project further down to details laid out in documents like design guidelines, overlay zones, parkway & streetscape plans.
This paper discusses how the public and private groups employ such visioning tools to achieve a ‘preferred’ future & the involvement of concerned stakeholders in each stage of development.
Vision Statements, Specific Plans, Design Guidelines, private developers, town centers, new towns, smart growth, sustainable development
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