- Cultural Implementation Programme - a new tool for cultural planning    click here to open paper content942 kb
by    Felberg, Knut | kfe@statsbygg.no   click here to send an email to the auther(s) of this paper
Short Outline
As a pilot project, a Cultural Implementation Programme was developed as a new instrument for cultural planning in parallel and integrated with the zoning planning process for the Bjørvika waterfront urban transformation and development project in Oslo.
Abstract
The Bjørvika Project (BP) is the largest urban transformation and development project in Oslo since King Christian IV founded the city in 1642. Within 10 – 15 years, Oslo will get a brand new, central neighbourhood through transformation of an approx. 1 mill. sq.m. area traditionally occupied by harbour, industry, warehouses, railways and highways. The area will contain approx. 1 mill. sq. m. new office space, apartments, shops and culture in addition to the new National Opera and a new cultural heritage museum, plus, of course, parks, public spaces and waterfront walkways and recreational facilities.

Being adjacent to Oslo Central Station, Norway’s main multi-modal transport node, and on the waterfront in the very centre of Oslo, the project will to a large extent change the profile of Oslo. The vision that was developed for the future Bjørvika emphasises design, technology and also culture due to the increasing inter-urban competition and focuses on city branding, the growing importance of the cultural industries and the importance of culture both as a catalyst, a value adder and a precondition for attracting talent and investment. In order to realize this vision, a Cultural Implementation Programme (CIP) has been developed together with an Environmental Programme and a Design Manual. While the two latter are more standard tools, the former, for the first time in Norway, attempts to integrate cultural ambitions and concerns in the statutory planning and building cycle, from an early stage.

The resulting CIP is defined as a normative, annexed document of the zoning plan, thus receiving its legal status form the Norwegian Planning and Building Act. The CIP contains guidelines and recommendations pertaining issues including branding, cooperation between the business, culture and public sectors, organisational issues, activities during the construction phase, cultural infrastructure, culture intensive zones, follow-up and implementation.

The CIP has so far had a positive effect and has generated a lot of interest in Norway.
Keywords
Urban development, cultural planning, cultural strategies.
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